D2C Website Setup Checklist

This section provides comprehensive design and content guidelines for creating your D2C website on Mystore. To connect your D2C, please upgrade to the basic plan. Once you connect your existing D2C website/domain with Mystore, you can create a D2C storefront in Mystore.

Store Setup Checklist

Follow the steps below to successfully launch your online store.

1. Add Products

Start by adding products to your catalog. Go to the product section and click on "Add Product" from the seller dashboard.

Note: You must add at least one product before configuring storefront settings or themes.

2. Create Collections (Brand Categories)

Organize your products into collections to improve navigation and browsing. Collections help customers quickly discover related products by brand, category, or theme.

3. Storefront Settings

Set up your store’s basic details from Storefront > Storefront Settings in the dashboard to add general store details.

Add Brand Identity

• Store Logo
  • High-resolution PNG
  • Transparent background recommended
• Favicon
  • Size: 32 × 32 px
• Mobile App Icon
  • Used when customers access your store on mobile devices

4. Set up Theme

Choose a theme from the theme library and modify the layout, sections, and style as per your brand under the themes section. 

Mystore provides multiple themes with customizable layouts. You can see following sections in themes.

• Active Theme: Shows the currently applied storefront theme.
• Customize: Displays the history of previously customized themes.
• Theme Library: Browse and install new themes.

Each theme includes ready-to-use templates that can be personalized to match your brand identity.

5. Recommended Banner Dimensions

For optimal display across devices, use the following banner sizes:

Note: Use high-resolution PNG/JPEG images under 1 MB for faster loading. Keep videos below 2 MB for smooth performance.

6. Add Website Pages

Create essential informational pages such as:

• About Us: Brand story, mission, and values
• Contact Us: Email, phone, social media, office address (optional)
• Policy Pages:
  • Shipping Policy
  • Returns & Refund Policy
  • Privacy Policy
  • Terms & Conditions

7. Add Blogs (Optional)

Blogs support customer engagement, product education, and SEO-driven traffic growth.

8. Add Domain

It is very important step to connect your existing D2C website/domain with Mystore to enable order management, inventory sync, and tracking from a single dashboard. Connecting your domain makes the store publicly accessible and improves brand credibility.

9. Set Up Payment Gateway

Set up payment methods for your store by enabling available payment options such as online payments, along with cash on delivery where supported. Refer to supported payment gateways for more details.

10. Configure Logistics (Optional)

Mystore offers flexible logistics options to help you deliver orders to your customers smoothly. You can choose the shipping method that best fits your business needs. You can add your own logistics partner like Delhivery, DTDC, or Shiprocket, etc., or use platform-integrated on-network shipping services.

Refer to Logistics integration for more details.

11. Set up Shipping & Delivery Settings

You can define shipping charges and free shipping rules where applicable.

Marketing Guide for D2C

After store setup, focus on customer acquisition and retention by running discount and coupon campaigns, using email and WhatsApp marketing, optimizing SEO with blogs and product descriptions, and promoting through social media and advertisements. Follow the marketing guide for more details.

Plans, Billing, Ledgers & Payouts

1. Subscription Plans

Mystore offers multiple plans for different business needs.

2. Billing Management

From the billing section, you can view plan details, upgrade, download invoices, and check renewal dates.

3. Ledgers

Ledgers provide a financial record of transactions, including payments received, platform charges, refunds, and balance movements for accurate reconciliation.

4. Payouts

Payouts refer to the settlement of earnings to your registered bank account. You can track payout status, view history, check settlement cycles, and download payout reports for financial visibility.